A Review of Avertiser 360 by Peter Nguyen

Better placements for me good content websites by Google operate by certain site owners like to use the opportunity, search engine optimization (SEO) through the purchase of low-quality content is now prevented from Google through a massive change in the search algorithm. As a consequence, 11.8 percent of the pages to find top ranking, a distinction of ranking in the results. The two Google employees Amit Singhal and Matt Cutts informed about it in a blog post. So far, the modified search key engages only in the United States, the world-wide use is made gradually.

Thus, at least one site operators per results page, that gave the good results to the acquisition of many more or less nonsensical text, graduated. The adaptation of the new algorithm also relates to those websites that have copied your content from other sites and thus provide for the searching user no added value.

Possibly also the still fairly young industry in the assembly-line content factories affected. These include Demand Media, Associated Content owned or Mahalo, and now also AOL, and the German CopyCat "content.de.
The rapid rise of this mass of text producers resulted in no small part to the huge demand for content dubious website operator to obtain this type of search engine optimization to good places in the ranking. had, despite numerous indications that Google would be to assess the quality of a web feed content located there, this seems in the past to have little influence. But with this adjustment is part of search engine optimization with spam content of the past.

The statement from Matt Cuts to earn Demand Media (company value of about U.S. $ 1.9 billion) extraordinary amount of money with the following approach:

Every day, billions of search queries are analyzed by software to the currently very sought after and therefore most expensive on topics for the Book of keywords. Then make 10 000 free and low-paid authors for Demand Media effort to write for these selected keywords such as on an assembly line to produce texts and videos ($ 20 per video, $ 15 for an article of 300 words). The so generated content (more than 5,000 per day) are set to different, well-placed sides and solid measures of search engine optimization (SEO) to complete. If these pages then listed well with the selected search terms, Demand Media offers the Google ad spaces in the vicinity of the generated content for purchase. Unique and good content are rewarded more. Some website operators will be forced to now, are high-quality content for search engine optimization to care. High-quality premium content is understandably also significantly higher costs. Should also find unique content websites with detailed analysis, and extensive scientific work, self-researched reports in the calculation are ranked better placements.

Even if the quality of the results in English-speaking could be improved, must pull this does not necessarily identical to the impact of other languages. What is certain it can be assumed that copied content, that is plagiarism, can be quickly identified with a software solution. As the discussion about the plagiarism allegations of shows to Guttenberg, there are different views on what percentage of match can be called a plagiarism.

Conclusion : This update makes Google finally action a meaningful step towards quality and binds initially-questionable practices of search engine optimization.